The countdown is on! Only 25 days until the start of the HAJ Hannover Marathon 2018, and the anticipation is palpable. At the Press reception at GOP Hannover exclusive information and exciting innovations about Germany's and Europe's second most popular marathon were revealed.
Hannover Marathon: Sport meets Culture
"In Hannover, you feel comfortable," explains Stefanie Eichel, organizer of the event. No wonder, because this year the running route goes through 57 cultural events over 42 kilometers adds. A running and cultural event that delights participants and spectators alike.
New products 2018:
- Changed running course: An optimized course for even more variety and experience.
- Cultural highlights: The marathon course becomes a stage for musicians, artists, and interactions.
One record chases the next
The response is overwhelming:
- Over 20,000 registrations and the marathon relays are already fully booked – a premiere in the history of the HAJ Marathon.
- The goal for 2018: Participants from over 100 nations.
Anyone who wants to be there should hurry – the remaining spots for other races are in high demand!
#KM24: The marathon's chill highlight
On Kilometer 24 (#KM24) a special experience awaits spectators and runners:
- DSDS star Oliver Schmidt creates a great atmosphere with cool music.
- The limited #wonderbags² are available on-site – perfectly signed by Olly!
An evening dedicated to the marathon
Let's start with the cultural Marathon week at GOP Hannover on April 03, 2018. The Marathon cultural relay offers stories and narratives about the HAJ Marathon – a must for all fans and participants.
The goal is clear: A marathon for all senses
"Sporty, cultural, and international – the HAJ Hannover Marathon brings everything together," says Stefanie Eichel.
Whether as a runner, supporter or spectator: Make the marathon your personal highlight. And don't forget: Visit #KM24, grab a #wundersack² and celebrate with Olly and the MIU24® Advertising Agency, who once again #simplydifferent designed.